A market research analyst is a skilled person with at least a bachelor’s degree in a relevant field. The current time in the business industry is nothing without appropriate market research. It is a time of advanced technology and innovation. Without in-depth knowledge of market trends and demands, it is impossible to meet customers’ needs. In this regard, business firms are working with appropriate knowledge of market situations and trends. If companies do not consider changing trends, technology, and innovation in organisational activities, it will lead to the their organisational failure. These all things are possible only with research and observing the market situation.